Sports Depot Case Study

SportsDepot Case Study

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"Record Time!"

I run a website, Sportsdepot.com, that lost its visibility due to being "punished" by Google for unknowingly not complying with some of their updates. We employed numerous companies who could not solve this issue for us. Joe was recommended to us and for a very reasonable fee and in record time he had the "punishment" removed. As a result our visibility has been steadily improving and business has been growing.


- Marc Harris Owner Sports Depot

The client was hit with a Google penalty due to working with an overseas company that was not following Google's guidelines. Traffic dropped by more than 50% and orders were at an all time low.


We  identified some of the problems related to on page optimization and bad incoming links. We updated all the product pages and category sections and improve the entire sites main navigation.


We then had to identify all of the "bad links" and upload a disavow file to Google. We had to be careful not to disavow "good" links as it could prevent the website from recovering from the penalty quickly.

➡️ We started work in June. The site was averaging 500 orders per month.


✅ in July we had disavowed 75% of the bad links and updated all the category pages. At the end of July the site was seeing more than 750 orders.


✅ In August we were able to finish disavowing the remaining links and completed all of the website changes. At the end of August the site was now seeing nearly 1,400 orders!


✅ 183% increase in the number of orders from February to August.


✅ The site went from ranking on the first page for a few dozen keywords to hundreds of keywords.

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 Expertise That Drives Results

Sports Depot

185% Growth in Online Orders + Hundreds of Keywords on Page One of Google

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Dyerector

50 Keywords on Page One. 1566.67% Increase in Online Sales in Three Months

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 62% decrease in Advertising Spend While Improving Lead Quality.

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Our clients say...

“Joe is an incredible professional who has made himself available to handle anything that has come up. He and his team have done a great job with our account and we will continue to use them.”    ⭐️⭐️⭐️⭐️⭐️

LaCosta Lolly

“Joe and his team went above and beyond our expectations with regard to the work he performed for us.


He ended up doing work for us on his own dime and time, a trait you don't see in the consulting world.” ⭐️⭐️⭐️⭐️⭐️

- Al Noshirvani

"4PointDigital's thorough website analysis and plan of action helped me win an engagement, so it immediately paid off" ⭐️⭐️⭐️⭐️⭐️

Chad Pavel

“4PointDigital preformed amazingly and will continue to work with them as we grow.” ⭐️⭐️⭐️⭐️⭐️

Gregory Pellitteri

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